Browsing Graduation Project 2019-2020 by Author "Lopera Aguirre, María José"
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El impacto de la industria de los influenciadores la toma de decisiones del consumidor adolescente : Proyecto de Grado
Lopera Aguirre, María José (Medellín : Marymount School Medellín, 2020)In this research work it is seen what the influencer concept is nowadays. What are the digital environments, how do the influencers arise, how does the influencer trade work, how they make a profit and how can they be ...